The HSA Method

<aside> 📈 The HSA Method is a framework you need to use if you want to sell on Instagram.

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HSA Method: Hook, Story, Action
Create a very general poll to put on your Instagram stories. This will let Instagram know your stories are engaging
Use a 3-step story framework to make your audience interested.
- Explain struggle → Present Solution (your product) → Present proof that your product works.
Action stage: Create another poll or CTA and ask your followers to engage.
- Want a result like that?
- Have confusions/queries?
Message the followers who responded to your polls and close them.

Watch this video at least 5 times to internalize the HSA framework.

Instead of posting photo stories, create a 3-second video.
Select Draw, and put a completely black background on your story. Then write your text.
This will make it hard for your viewers to read the text in one go.
They will pause the story to read the text completely, which will dramatically boost your engagement and increase your story views.

This is wick ninja, a client of ours and he had 100k views on this video. Things that made this video successful:

Started with a negative opinion that most people have heard: ‘stock market is rigged’
Brought the viewer into the video by giving a wide variety of scenarios
- if you’re taking signals
- trading support signals
The big value: “giving you the golden secret”
Claim: ‘None of these things will help you in the long run
Immediately followed that up with the value.